media language to promote audiences:
- music videos usually prioritise or privilege performance/star/artists singing or playing an instrument, need to have the skill of the star authenticated.
-close up shots will allow the audience to see the performers skill and him lip-syncing to camera
-close ups to hand in bans (playing instruments, drumming guitar)
-Arc pans used in wheatus to show all the performers interaction and bringing energy, humour and fun.
- the artists have eye contact with the audience.
Genre
- sk8ter boi,
= PUNK low level lighting, de-saturated colours, monochrome grey dungy lighting, rebel doesn't want to belong
= LA, run down, street, starts in car park end her on a car,
=baggy clothing referred in the lyrics, pretty face the ballerina
=backwards base ball cap, black eye make up, heavy jewellery
-Teenage dirtbag
= highly saturated colours, the dirtbag who doesn't belong but wants to fit in and get the princess.
= wears hat with ear flaps, wears a frilled top at prom, sports jocks wearing expensive branded sports clothing, rides a bike. Wants to be wealthy enough to by a car.
=editing flicks between narrative story and artists singing.
Camera movement
teenage dirt bag,
=more conventional and steady, moves through editing in a steady way. First time we see artist he delivers the anguish as if he was also a teenage dirt bag.
=having the band being surrounded by their fans means that they are validating the stars and to show that they are loved and idolised.
=loser outcast doesn't fit in.
sk8ter boi,
= hand held camera, always moving a lot of editing and cutting between shots, resisting authority, doing what she wants to do
=Flash backs to ballerina and skater boy.
=wants to be an outcast and over rule everyone be her own person.
PAPER 2
Music and news=
-who listens to the radio and why
radio 1 live lounge delivers to their young audience in exchange for their license fee in order to inform, entertain and educate.
-presenter is young black and had background in music, Clara Amfo
- live, acoustic music, spontaneous, not rehearsed, invite artists well known artists as well as emerging talent who preform their own song and a cover, sponsinarity.
- BBC sounds
- UK talent and original and innovative programme.
-easy to access online.
-created a community able to share, call in, comment and follow on social media your allowed to interact with other people involving BBC live lounge.
Blumer and Katz uses and gratifications
1)(Diversion: escape from routine or problems; emotional release;
2) Personal relationships: companionship; social utility;
3) Personal identity: self reference; reality exploration; value reinforces;
4) Surveillance (forms of information seeking).
- Live Lounge is distinctive because it invites both big names and emerging talent
- tends to be acoustic
- spontaneous and unrehearsed quality
- UK talent
- feels intimate
- audience invited to interact the hosts encourage listeners to tweet, comment and share posts during the shows - this can include being able to send in questions to the bands, or for the hosts to ask the artists questions.
- Videos and information (including photo galleries) are then reposted after the shows to circulate more interest and create a collective response from those that were listening at the time. This encourages a community feel and a further forum for fans.
- The BBC says that audiences still engage with the Live Lounge and that linked apps and social media platforms, YouTube and Facebook, illustrate this. As you would expect, the platforms use convergence to repost and share information.
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