Music magazine: media language

 Look carefully at the front covers of MOJO and RNR magazines. 

QUESTION: How far do MOJO and RNR use different media language to create different connotations? (CONNOTATION meaning: an idea or quality that a word makes you think about in addition to its meaning.)

Answer on your blog. This is a high-value question and should take all lesson to answer. You can use the class blog search engine for more examples of how to analyse music magazines.

In your answer you should have 2 paragraphs:

• analyse the media language in MOJO and RNR magazine. 'Media language' includes the placement of the main image, the type of photography, lighting, colours, fonts, how busy or restrained the cover is, the layout (such as alignment to the margins), how serious or playful 
• make judgements and draw conclusions about how far the media language is used differently in both extracts to create different connotations. Are there similarities in both covers? What sorts of audiences are they targeting? You could think about MOJO's rock aesthetic of living loud and dangerously compared to RNR's folk, rock, blues vibe. 
  
  

   MOJO

• MOJO, he is positioned to dominate the cover given prominence and power, occupies a great deal of space, clear what group he's in.
• distinctive text, 'foo fighters' sans serif, word art. Red and white stripes, drop shadow behind the text, italics (leaning forward) connotes, funky, loud, action full of energy. 
• 'The further adventures of Dave Grohl' all of the funk loud text is supported by the word adventures in the featured article.  
• Pull quotes, 'we've been to funerals we've been to jail', illustrate that the artist have been through pain and struggles for the art/music, this media language reflects a very stereotypical Rockstar lifestyle of excess. Dark, sinister   
• Colours and words, playful,   
• Language and colours are different, colour is playful and vibrant but language is very dark and expresses pain and suffering.

       RnR

•   RnP, he comes across, less aggressive more tranquil, as an uncle, calm, warn golden colours, retired life style, spiritual, quiet life. 

•  Contrast between magazines , although both magazines confirm to genre conventions, both magazines celebrate features the star in their front page as centre of visual interest, MOJO does so in a more dynamic aggressive confrontational way compared to RnRs gentle low key, folksy vibe. This is because MOJO targets a primarily male rock audience while RnR is aimed at folk and blue audiences which in not as amplified ad rock. 
• One of the magazines is busier than the other MOJO is cluttered and busy because of its numerous cover lines, Images, puffs as well as a very dynamic cover mount in neon colours with a vibrate cartoon image. RnR also has many cover lines but they are more minimalistic and justified RH margin. They are exclusively they are all in white creating a calm orderly, uncluttered, organised. Equally the cover mount with its modest cover play unheard is very plain and streamlined.  
• Although both music magazines feature many magazine articles which is typical of many music magazine, RnR is more orderly and restrained. 
• Mojo choice of colours is vibrate electric and dynamic particularly in the primary colours of the cover mount with its playful skeleton. By contrast, RnR uses soft dull browns, and only red as an accent colour.